retail detail

On my way home from work yesterday I walked by the H&M store again. The red carpet was gone but not the people. It’s a concert-like turnout for the store! At 7 in the evening on a Monday night, the store was absolutely chock-a-block with people and the line to get in to the store was over hundred metres!
That’s what I call a success...

And I think Madonna might be helping. Her new clothes line, designed for the retail chain has been advertised all over the city, and had its launch here in HK together with the launch for the store – two weeks before you are able to buy her line elsewhere in the world…

Whatever the reason, Hong Kong is drawn to H&M.